Ireland Reputation Index 2025
This year's rankings highlight the exceptional reputations of Irish organisations, with Credit Unions leading the way for the third consecutive year, achieving an Excellent reputation score of 82.4
An Post ranked second with an Excellent reputation score of 80.8, and Boots Ireland ranked three with a Strong reputation score of 79.5.
The study underscores the emotional advantage of being Irish and the importance of demonstrating a commitment to Ireland. These organisations have set a benchmark for excellence, proving that a strong reputation is built on trust, admiration, and a genuine connection with the people they serve.
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