News

The Reputations Agency today unveiled the results of the Ireland Reputation Index 2025. This annual study, now in its 16th year, measures the strength of the emotional bond between organisations and the public. 

A recent PR Week criticises the lack of teaching skills in the sector. The key to effective teaching, it says, lies in being specific.

A recent Irish Times article highlighted the latest statutory powers given to the Competition and Consumer Protection Commission (CCPC) in relation to content creators. These are in addition to the Advertising Standards Authority (ASA) ‘name and shame’ approach.

Last week, the Institute of Advertising Practitioners of Ireland (IAPI) hosted a showcasing event for the seven Cannes Young Lions teams from all categories who will represent Team Ireland at the International Cannes Lions Festival.

Recently, OpenAI introduced the latest iteration of its image generation technology, 4o, within the ChatGPT platform. As per a recent PR Week article, this advancement aims to address many of the shortcomings previously associated with AI-generated visuals, making it a significant development.

As part of their 10th anniversary celebrations, Alice Public Relations hosted their second annual ‘Alice Asks’ event in Belfast. This event series was designed by Alice PR to provide their clients and wider networks with access to speakers who are working to make the world a better place.

IAPI is hosting the Young Lions Winners Showcase this Wednesday, 16 April, from 6.30 pm at The Grand Social, 35 Liffey Street Lower, Dublin 1.

Only a few places left for the exclusive event focusing on the evolving landscape of communications hosted by 150Bond and supported by PRII. The event is on 30 April, from 6 to 8.30 pm, at 150Bond HQ, Ella House, Merrion Square, Dublin. Click here to register now.

Following our recent call in this ezine, our friends in Open Doors are urgently looking for a mentor to join a new programme called Future Leaders. The idea is to help individuals from marginalised backgrounds to start taking the next steps in their careers and to eventually achieve a leadership position.

Alice Public Relations has announced the appointment of Niamh Breathnach, MPRII, as Deputy CEO.

The Sunday Times has named Jennifer Bray as Political Editor, Elaine Prendeville as Features Editor and Philip Ryan as Head of Content.

Rana El Naggar, Partner and Head of PR and Business Development at Kenshō Mindful Communications (a UAE-based agency), recently shared on LinkedIn a humorous take on the quirks of working in PR and communications. Her post, titled "Tell me you work in Comms without telling me you work in Comms,” captures the unique challenges and frustrations that PR professionals worldwide have in common.

‘Off the Fence with Purpose’ is a new podcast hosted by Jim Walsh, FPRII (Life), founder and Executive Chair of Walsh PR, and Ellen Gunning, founder of Mettacomms and the Irish Academy of PR. Every two weeks, they bring stories from the public relations sector, with guests who share their unique career journeys, invaluable life lessons, and advice on turning passion into success.

The MA in Public Relations students and staff are set to host SymPRandA 2025 on the theme ‘Truth and Trust in Modern Communications’ on Friday, 11 April.  This is the third annual Symposium in Public Relations and Public Affairs and takes place at the East Quad, City Campus Grangegorman and it’s open to all.

The Institute of Advertising Practitioners in Ireland (IAPI) announced the winners of the Irish heat of the Cannes Young Lions competition, last Friday. 

Last week, our CEO, Martina Byrne, met with the students on the MSc in Public Relations and Strategic Communications at Dublin City University. The course is accredited by the PRII, and students on accredited courses such as this popular Masters programme receive free PRII membership.

Check out the latest appointments and promotions of interest to PR community.

On 10 April, from 6:00 pm to 7:30 pm, Munster Technology University is hosting a free event on ‘Next Gen Storytelling: AI's Role in PR and Journalism’ at their Bishopstown Campus in the Cork Tourism Building.