Ruepoint is now officially Muck Rack

For customers in Ireland, the UK, and across Europe who have worked with Ruepoint for years, the quality and expertise stay the same. The same teams and the same depth of analysis are now connected to Muck Rack's global platform. For customers worldwide, it means access to a more cohesive offering that brings together AI-powered monitoring, expert-led insights, agentic workflows, and global measurement under one roof.

"This is about delivering a more unified and powerful experience for our customers worldwide," said Greg Galant, cofounder and CEO of Muck Rack. "Ruepoint built an exceptional reputation for high-quality media analysis and insights. By bringing that expertise fully into Muck Rack, we're strengthening our ability to help communications leaders connect media intelligence directly to real business outcomes on a global scale."

The media and reputation landscape is getting more complex. Brands are showing up in places they didn't exist a year ago, including AI-generated answers, agent-driven research, and new social formats, and comms teams are being asked to make sense of all of it while still proving impact on the business.

Bringing Muck Rack's media intelligence services under one brand helps Muck Rack apply AI-powered tools where it makes sense. Human expertise where it matters. Measurement standards the industry can trust.