Martin Molony Conferred with Doctorate

A well-crafted brief is the foundation of every successful collaboration between brands and creators. Aoifa Smyth Morgan, Director of the Collaborations Agency, shared her insights on drafting a brief that informs, inspires, and leaves space for the creator’s creativity to shine. 

Incidentally, Ireland is also facing a significant demographic shift with a rapidly ageing population, and the implications for the workforce are profound. To better understand the perspectives and needs of older employees, Age Friendly Ireland has launched a survey: “An Ageing Workforce in Ireland | Our Readiness and Preparedness.” 

A new report from the Chartered Institute of Public Relations (CIPR) has revealed widespread age discrimination across the public relations profession in the UK, raising urgent questions about inclusivity and the long-term sustainability of talent in the industry. 

PRWeek’s latest Beyond the Noise podcast has reignited the debate on transparency in the UK PR industry, calling it a “huge missed opportunity.”

We were deeply saddened to learn of the passing of Mary Hopkins last week.