24 Nov 2025

Battling Brain Fog in PR: Simple Strategies for Sharper Thinking

In the fast-paced world of PR, mental clarity is essential—but “brain fog” can creep in when deadlines pile up, and digital distractions dominate. PRWeek recently highlighted practical ways to fight this fog and stay focused.

One tip gaining traction is the #HoldTheNotes approach, championed by BBC Technology Editor Zoe Kleinman. Writing things down—whether digitally or on paper—helps declutter your mind and reduce cognitive overload. It’s not just about lists; it’s about creating mental space for creativity and strategic thinking.

Other proven tactics include:

  • Break tasks into smaller steps to avoid overwhelm.
  • Schedule short breaks to reset your brain.
  • Limit multitasking—focus on one priority at a time.
  • Stay hydrated and move—physical health fuels mental clarity.

In an industry that thrives on agility and ideas, protecting your mental sharpness isn’t optional—it’s a performance strategy. Click here to read the full article.

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