Tips for creating the winner's video

Your chance to shine on the big screen (literally)!

Here are some tips on recording the clip: -

• How do I record it? You don’t have to be Steven Spielberg!  Just use your smartphone or tablet – or the webcam on your laptop/PC
• What shall I say?  Just tell us why your campaign was special or important and what impact it had.  Don’t forget to mention your company name and/or client and anyone else who needs a quick mention. By the way, don’t turn it into an ‘acceptance speech’ – that’ll look weird when everyone knows you couldn’t have known if you’d won when you recorded it and we may not be able to use it.
• How long should the clip be? Sorry folks – it’s not the Oscars, so please keep it to 60 seconds or under – that’s about 180 words.  And, so nothing gets forgotten, it’s best to write yourself a short script or bullet points. Any videos over the minute will be returned to be reedited and reduced to under a minute.
• Where shall I send it to? When it’s finished e-mail the MP4 file to [email protected] including your name, organisation and contact details, with the campaign name and category in the subject line.
• When will we know if we’ve won? In the Conrad Hotel, Earlsfort Terrace during the ceremony on Friday 18 September.
• When do you need the video by? The absolute deadline is noon, Friday 4 September.

Remember when the ceremony is finished to use your video on your socials whether you are a Winner or Highly Commended.