Senior Marketing Communications Manager - One4All

One4all has an exciting opportunity within a hard-working, creative and dynamic team – we’re recruiting for a strong results-focused Senior Marketing Communications Manager.

One4all is a market-leading gift card brand in Ireland and the UK, most recently launched in the Netherlands, and is part of global payments company Blackhawk Network since 2019. One4all Rewards, its employee rewards and incentives division, works with thousands of clients annually to reward Ireland’s employees and helps businesses introduce and manage a bike to work initiative, Cyclescheme. The One4all product range is available to purchase online, through B2B sales channels and through an unrivalled distribution network of post offices, convenience stores and leading supermarkets nationwide.

Company One4All
Location Swords - Hybrid
Apply by 27 May 2022
Position / Title Senior Marketing Communications Manager
Department Marketing
Reporting to Marketing Director
Direct Reports Product Marketing Manager
Contract Type Permanent
How To Apply Apply via link and please reference O4A/PRII on resume https://emea-blackhawknetwork.icims.com/jobs/16658/sr.-marketing-communications-manager/job

JOB ROLE:

One4all has an exciting opportunity within a hard-working, creative and dynamic team – we’re recruiting for a strong results-focused Senior Marketing Communications Manager.

Our ideal candidate will have excellent stakeholder management and people management skills; possesses a strong sense of responsibility, clarity of thinking and follow through and is a proactive team player with creative flair and first-class written and verbal skills.

The successful candidate will display excellent interpersonal skills and be resourceful with determination to succeed – this is a fast-paced business so our ideal candidate will have great energy and drive. PR plays a large role in marketing activity for One4all so we are looking for a candidate with strong PR experience.

An interest and ability to keep pace with new developments in the industry is essential.

It’s a very exciting time for the business with the team taking on new responsibilities and products across Europe in the B2C market. This role will involve occasional travel to the UK and will sit on the senior leadership team for One4all in Ireland. Sales channels expand across physical, ecommerce and B2B so this is a fantastic role for an ambitious marketeer looking to progress in their career and gain great experience.

Competitive salary, excellent company culture, hybrid working environment, sports and social club, wellness days, virtual health and fitness portal, canteen with pool table.

KEY RESPONSIBILITIES:

  • Lead and drive marketing strategy for the business for B2C (Ireland, UK), and B2B (Ireland)
  • Develop campaigns that cover the full mix of communications and marketing tools and drive action from all required to make a campaign a success
  • Work with the digital team to achieve consistent, integrated and measurable marketing activity
  • Manage marketing budgets and ensure appropriate return on investment
  • Oversee marketing performance data analysis, evaluation and refine activity using learnings
  • Manage PR & media agency relationships and ensure briefs, budgets and objectives are adhered to
  • Act as a ‘brand guardian’ ensuring consistency across all internal and external communications
  • Manage all distribution channel activity in the UK and Ireland including POS, promotional activity, communications and identification of new opportunities, while working closely with Product Team
  • Coordinate marketing reports for various business stakeholders
  • Manage qualitative and quantitative research
  • Project manage printed product and communications material including compliance
  • Work with Retail Team on retail marketing activity, communications, point of sale and identification of new opportunities
  • Work with B2B team on marketing, sponsorship, events, editorial and profile building opportunities
  • Continuously work to improve customer experience through ongoing customer feedback, research and internal quality meetings
  • Support Marketing Director on public affairs and/or crisis management

KEY COMPETENCIES REQUIRED:

Experience:

Minimum 3 years in senior management role

Skills:

Essential Skills

  • PR, Marketing & Media experience
  • Proven track record of success in senior marketing roles minimum 3 years
  • Ability to work to multiple project and campaign deadlines and adapt to changing situations
  • B2B and B2C marketing experience
  • Excellent written and verbal communications

Desirable Skills

  • Experience in working in SMEs
  • Award-writing experience
  • Experience in an ecommerce business
  • UK market experience

Qualifications:

PR/Marketing qualification

 


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