Pitching to Radio e-Workshop

Being able to work effectively with radio and answer its specific requirements are vital skills for any PR professional. This half day e-workshop will help you get more airtime and give insights in to the mind of the radio producer.

Start Date 12 May 2021
Course Dates 12 May 2021
Presenter Patrick Haughey
Award-winning radio producer, content editor, and podcast host. Current work includes: Mario's Sunday Roast, Today FM (Producer); Ireland Unfiltered, JOE.ie (producer); Voxpro Studios podcast (producer/presenter); and the Today Fm School of Radio and Podcasting (founder/director).
Venue e-Workshop, Live online remote delivery
Fees PRII Members €165
Fees PRII Non-members €225

As part of our Working With Radio series this e-workshop will explain the broadcast production process itself and give participants an insight into the minds of radio producers, programmers and presenters.


Taking place on Wednesday, 12 May (10am to 12:30pm) this workshop will cover:

  • How newsrooms and show production teams work
  • What will catch the eye - or ear - of producers and presenters
  • How to land your pitch – and understand why when it doesn’t
  • Who to approach and develop long term relationships with
  • How to find the right angle in a story to interest different audiences
  • Whether to go local or national
  • The best stations or programmes to take your story to


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