25 January 2018
PRII and PRCA are once again sponsoring the PR competition as part of Cannes Young Lions 2018.
The Institute of Advertising Practitioners in Ireland (IAPI) is the official Irish representative for Cannes Lions International Festival of Creativity and are running 6 Young Lion competitions in 2018. That means 12 lucky people will be heading to the Cannes Lions Festival on an all expenses paid trip: full delegate pass for the week, flights and accommodation. Along with the opportunity to compete against the best young people from each country in their communications discipline.
Entrants will be asked to devise a campaign in answer to a brief set by our charity partner Suas (www.suas.ie) which works to help children develop literacy skills, giving them the tools to break generational cycles of poverty and disadvantage.
The brief will be revealed at the Cannes Young Lion Briefing Event on 14 February at 09:20am in the Odeon Cinema, Point Village.
This competition is open to PRII members; PRCA Member Company employees & IAPI member agencies.
Entrants must be 30 years of age or younger, born on or after 22 June 1987 and resident in Ireland.
Entries will be judged on the following criteria:
Shortlisted entrants will be asked to present their idea in person to the jury during the week commencing 19th March.
There is an entry fee of €75 per team competitors will be able to register via the competition website after 16th February.