Public Consultation on Draft BAI Strategy Launched

"The space in which traditional forms of broadcasting operate and compete for audiences has fundamentally changed," according to the Broadcasting Authority of Ireland (BAI) which has launched a public consultation on its Draft Strategy Statement 2017-2019.


"Our ambition for 2019 is a broadcast media that offers a range of voices and opinions, and that the public has an excellent choice of services from which they can choose to tune into.  We want to empower audiences to understand and connect more to broadcast media, and we want to use our voice as a regulator and a support-structure to influence public policy, when it comes to determining the shape of the Irish media landscape," the Chairperson of the BAI, Professor Pauric Travers said on opening the consultation.


BAI are inviting broadcasters, the public at large and interested parties to contemplate the broadcast media landscape they would like to see in 2019.


Chief Executive of the BAI, Michael O'Keeffe added that: "the opportunities for the broadcast sector in a growing online media context need to be sought out.  Collectively, we need to examine ways to enable the broadcasting sector to thrive:  Irish people like Irish content, so this, for one, offers a clear pathway for broadcasters who want to stay relevant".


If Members have views they wish to have included in a PRII response to this consultation please forward them to Frank Condon, PRII's Development & Research Manager - Loading...


The deadline for submissions to the consultation is noon on Thursday, 1st December 2016 and full details available on the BAI website here.      

Get the latest PR news

Restricted Access

Thank you for your interest in the PRII Media Sourcebook which is available to full PRII members (MPRII & FPRII) and Life Fellows of the Institute. Affiliate, Associate and Student members of the PRII may purchase discounted access to this online edition.

Read More

Restricted Access

Thank you for your interest, this resource is available to PRII Members only. To learn about the full range of membership benefits please click the button below.

Learn More