|Start Date||24 September 2018|
24 September 2018
25 September 2018
11 October 2018
12 October 2018
|Presenter||Alex Connolly FPRII,
Head of Communications at Fáilte Ireland, previous Head of the National Press Office, HSE
|Venue||Clayton Hotel Burlington Road, D.2|
|Fees PRII Members||€1560|
|Fees PRII Non-members||€1890|
Communications Officers working in this environment have a uniquely challenging role, working to meet the expectations of colleagues, stakeholders, service clients, the wider public and the media, they have to balance a complex set of demands.
This course is designed for communicators working in public agencies, in local government or semi-state organisations. Anyone working in a Public Relations or communications function (both external and internal) in this sector (excluding Civil Service Departments – see PRII Certificate for Civil Service Press Officers).
This programme will provide you with;
Alex Connolly FPRII, is Fáilte Ireland's Head of Communications. He is responsible for developing a strong communications capability within Ireland’s national tourism development authority as well as ensuring that Fáilte Ireland's key messages are communicated effectively both outside and within the organisation.
A Fellow of the Public Relations Institute of Ireland, Alex previously worked at a senior level for many years within the health services having served as Head of the National Press Office with the Health Services Executive (HSE), as a director of Communications with the former East Coast Area Health Board and as a Senior Press Officer in the Department of Health and Children.
Alex holds a Higher Diploma in Education from the University of Dublin, Trinity College and an M.A. in English Literature from University College Dublin.
Courses are taught by a combination of intensive and participative classroom sessions which include a variety of approaches including lectures, group discussion and practical exercises / case studies, along with personal study.
Teaching takes place between 9.30am – 4.30pm over two Thursdays and Fridays.
Classes are supplemented by contributions from industry guest speakers who share their expertise and practical experience of the issues touched on in lectures.
Participants are encouraged to share their experiences and question presenters and guest speakers.
Assessment is by continuous assessment taking account of attendance and participation in class.
Participants are encouraged to apply learning from the readings, modules and discussions and show how these apply to their own work situation and public sector communications challenges.
Final assessment is by way of a 3,000 word case study / report-style assignment applying the learnings to forthcoming initiatives (real or imagined).
This assessment must be completed and submitted six weeks after completion of the course.
This course is accredited by the Public Relations Institute of Ireland - the professional body for communications and PR in Ireland.
The PRII Certificate for Public Sector Communicators will be awarded on successful completion of the course assessment.