Communications and Public Relations Officer - Waterford and Wexford Education and Training Board

The Waterford and Wexford Education and Training Board are seeking to recruit for a Grade V (Staff Officer) - Communications and Public Relations (including Marketing)

Company Waterford and Wexford Education and Training Board
Location Wexford
Apply by 20 February 2019
Position / Title Grade V (Staff Officer) - Communications and Public Relations (including Marketing)
Department Corporate Services Department
Reporting to Chief Executive or Nominee
Contract Type Permanent, pensionable position
How To Apply

Applications must be made on official Staff Officer (Grade V) application form.  Please see www.waterfordwexford.etb.ie/vacancies for application form and full details   

The Communications and Public Relations Officer will lead and facilitate the development of the communications function which will effectively manage the internal and external communications and public relations (including marketing) of WWETB. 

KEY RESPONSIBILITIES:

  • Lead the communications team in supporting the implementation of WWETB Strategic Plan 2018-2022, in particular with regard to the implementation of the Communications Strategic Programme.
  • Take a leadership role in communications planning, implementation and evaluation for the organisation and support its internal stakeholders in this regard.
  • Develop and manage communications projects and associated budgets in collaboration with our partners (internal and external), by developing appropriate work programmes, working with internal teams to gather requirements and ensure successful completion of projects.
  • Work as a team member on implementation of larger scale projects, with a focus on effective communications and public relations.  This will involve developing/producing information, news or creative content materials utilising appropriate print and online tools or resources and ensuring they are shared with the target audience.
  • Take a lead role in developing and supporting school and centre events such as Graduations, Presentations including the development of marketing material and event protocols.
  • Take a lead in the review of current publications, brochures, advertisements, signage etc. to ensure consistency with WWETB branding guidelines.
  • Build networks both internal and external to support enhanced stakeholder engagement.
  • Act as the point of contact for WWETB’s range of service providers and suppliers of advertising, distribution, printers, graphic designers, digital agencies, press and others.  This will also involve developing media relations as the WWETB Press Contact and first point of contact for media queries.
  • In order to develop a consistent approach to our interaction with the media, the post holder will be required to; draft briefs, manage media contacts, act as first point of contact with media when required; establish/commission media marketing plans.
  • Develop an excellent working knowledge of the marketing communications industry and how it operates.
  • Other duties as may be assigned from time to time by the manager or CE.

KEY COMPETENCIES REQUIRED:

Experience:

  • Good working knowledge of the education and training environment of WWETB
  • Strategic Digital Marketing
  • Experience leading a team that has delivered projects/campaigns, ideally involving media relations, corporate communications, public relations, public information materials, digital content and marketing
  • Excellent writing ability and experience in the production of professional reports and content and documents for online and offline publication
  • Excellent analytical and decision making skills
  • Experience in the development and publication of web content
  • Excellent IT skills including Microsoft Office Suite, Social Media and Digital Media experience including hosting platforms such as Facebook, Twitter, Hootsuite, LinkedIn, Podbean, Youtube

Skills:

  • Project Management

Qualifications:

  • Minimum NFQ Level 8 Qualification in Marketing/Communication/Journalism or similar

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