Senior Public Relations Account Manager - Hopkins Communications

Hopkins Communications is currently seeking a Senior PR Account Manager/team player to join its busy Public Relations Department at its head office in Cork, working across multiple client industries, from small to large multinational organisations. This role involves public/media relations, event management and working across its other services as and when required for national, regional and international clients.

Company Hopkins Communications
Location Cork (HQ)
Position / Title Senior Public Relations Account Manger
Department PR/Events Department
Reporting to Partner – Judy Hopkins
Direct Reports Partner – Judy Hopkins
Contract Type Full-time
How To Apply

CV and cover letter to Turn on Javascript!


  • Drafting & distribution of media materials to include press releases, profile pitches, diary & photocall notices, in order to glean coverage for clients
  • Manage client photocalls – develop creative concepts, book & brief photographers, draft photo captions and attend shoots to ensure required images are captured
  • Developing creative campaigns and drafting PR strategies on behalf of clients
  • Comfortable pitching for new business and drafting new business proposals
  • Experience in Event Management – developing an event concept and liaising with the client and suppliers to take it from planning through to execution
  • Responsible for compiling campaign budgets, managing same and advising accounts team of PO/invoicing details
  • Strong creative scriptwriting ability
  • Ability to work to deadlines while maintaining a creative flair suitable for media.
  • Following up with media to secure coverage
  • Developing relationships further with media
  • Crisis management – advise clients on best course of action for any given scenario. Draft proactive and reactive statements where necessary, while being the primary point of contact for media


  • Strong organisation skills, with ability to juggle numerous projects and prioritise workload
  • Strong research skills.
  • Process driven – comfortable reporting to both Directors and clients
  • Ability to work in a team, but also on one’s one initiative with minimal supervision
  • Ability to lead cross-department brainstorms
  • Familiarity and experience in using and compiling tenders i.e. etender submissions
  • Ability to work to strict deadlines
  • Strong attention to detail
  • Excellent computer skills, especially across the Microsoft Office suite
  • Anticipating client needs in advance where possible
  • The successful candidate may be required to travel as well as client meetings wherever the client requires
  • When no Director is present the successful candidate will be responsible for managing the PR team – scheduling work, answering queries from fellow colleagues & managing any client escalations which may arise

Working across our other services:

  • Ability to draft creative design briefs for the design team & filter clients design changes
  • Ability to work across other marketing services such as social media, videography, event management, promotions, advertising etc.
  • Suggest builds to social media plans to support overall campaign objectives

Additional abilities that would be a bonus:

  • Ability to up-sell and cross-sell other services where relevant
  • Sales experience


Experience/ Skills:

  • At least five years’ experience working in a PR role (with a minimum of two years at Account Manager Level)
  • Strong media relations experience
  • A proven track record of managing clients to a high standard as well as developing and implementing communications strategies


  • A qualification in communications or public relations

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