Mobile Video Storytelling for PR (20th September)

Held over two mornings (20 and 27 September) this course navigates the world of mobile video making with a highly informative, practical hands-on approach that teaches participants to be confident video-makers. Ideal for anyone who works in PR, from the top down, who needs to make videos for their clients.

Start Date 20 September 2019
Course Dates 20 September 2019
27 September 2019
Presenter Aileen O’Meara
Award winning TV and radio journalist, and a former RTE Health Correspondent.
Venue PRII Offices, 84 Merrion Sq. D.2
Fees PRII Members €This course is now full, but you can still register your interest in future runnings of this course by emailing Turn on Javascript!
Fees PRII Non-members €This course is now full, but you can still register your interest in future runnings of this course by emailing Turn on Javascript!

Thanks to our smartphones, video has become not just the most effective medium to communicate, but an essential skill for every small PR professional.

But how can you make quality videos that don’t shake or sound terrible?

How do you structure the story of an event, or an interview?

What equipment to use? How to edit and share online?

This two-part course navigates the world of mobile video making with a highly informative, practical hands-on course that teaches participants to be confident video-makers.

WHO IS THE COURSE FOR?

Anyone who works in PR, from the top down, who needs to make videos for their clients.

This course navigates the world of mobile video making with a highly informative, practical hands-on approach  that teaches participants to be confident video-makers.

Topics Covered

Part One: how to record & edit on your phone.

Friday, 20 September  09:30am to 12:30pm

  • Optimising your phone camera for best quality recording: light, sound, steadiness, battery.
  • The essential equipment: tripod and microphone, without breaking the bank.
  • Recording a Video Interview that looks and sounds right.
  • Editing your Video Interview for social media.
  • Adding text and logo to your video interview right on your phone.
  • Storyboard: how to plan a full video story.
  • Record a fourshot video - interview, B-roll, action, close-up.
  • How to assemble your video story.

Part Two: 

Friday, 27 September 09:30am to 12:30pm

  • Review your video story.
  • Make a new fourshot video story on your phone and edit with text, voiceover, logos.
  • Common mistakes and how to avoid them.
  • Video interview tips.
  • How to present to camera.
  • YouTube vs Vimeo where video belongs.
  • Setting up a popup studio and lighting it.

 

PARTICIPANTS CAN USE AN UP-TO-DATE ANDROID OR IOS SMARTPHONE.

Microsoft Windows phones not suitable.

 

Requirements for Participants

All participants must have a good smartphone i.e. Android or iOS, from IPhone 5 upwards. Microsoft phones not suitable. Participants will be required to do practical exercises, including videos, between sessions. Equipment will be supplied but it is recommended that learners acquire a simple selfie stick or tripod mount for optimum recording.

Trainer: Aileen O’Meara 

Aileen O’Meara is an award winning TV and radio journalist, and a former RTE Health Correspondent. She brings her extensive journalism experience and award-winning storytelling knowledge, combined with an impressive range of gadgets, to this series of lessons.

She has taught her “Mobile Video Made Easy” workshops for 4 years to a wide range of journalists, PR professionals, small businesses, bloggers, teachers and more from her Dun Laoghaire base.

This course is now full, but you can still register your interest in future runnings of this course by emailing Turn on Javascript!

book now

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