Newsroom
Institute & international news (below)
2009 Institute news
Fortune Favours the Brave! - the Institute's annual conference - took place on 12 May at the Radisson Hotel, Golden Lane, in Dublin
Deborah Hutchinson was the PRII Diploma in Public Relations Student of the Year on Graduation Day, 07 February
2008 Institute news
Christmas Lunch, Fire Restaurant, 05 December. Eamon Gilmore TD was the Institute's guest of honour while PRII President, Paddy Hughes, also addressed the crowd
Annual conference 2008, held on 09 May at the Conrad Hotel, Dublin
Sir Hugh Orde, Chief Constable, Police Service of Northern Ireland, addressing the PRII at a breakfast briefing at the Davenport Hotel on 10 April
International newsA brave new world
First posted by CorpComms on 01 December 2009
http://www.corpcommsmagazine.co.uk/features/510-a-brave-new-world
Can red lattes beat AIDS in Africa?
First published by The Guardian on 01 December 2009
http://www.guardian.co.uk/commentisfree/2009/dec/01/project-red-starbucks-campaign
Clearing out the social media clutter in 2010
First published by PR Media Blog on 01 December 2009
http://pr-media-blog.co.uk/clearing-out-the-social-media-clutter-in-2010/
New public relations: Beating back bad press with Google AdWords
First posted by the Nieman Journalism Lab on 10 November 2009
http://www.niemanlab.org/2009/11/new-public-relations-beating-back-bad-press-with-google-adwords/
The last campaign: How experiences are becoming the new advertising
First published by Advertising Age on 10 November 2009
http://adage.com/digitalnext/article?article_id=140388
Why social media is vital to corporate social responsibility
First posted by Mashable on 06 November 2009
http://mashable.com/2009/11/06/social-responsibility/
What's the ROI of putting your pants on in the morning?
First published by Advertising Age on 20 October 2009
http://adage.com/smallagency/post?article_id=139799
I hate ‘creative' and you should too
First published by Advertising Age on 13 October 2009
http://adage.com/smallagency/post?article_id=139628
Paid content the only way to safeguard journalism, says Financial Times chief
First published by The Guardian on 02 October 2009
http://www.guardian.co.uk/media/2009/oct/02/paid-content-ft-john-ridding
100 PR people worth following on Twitter
First posted by Conversation Agent on 27 September 2009
http://www.conversationagent.com/2009/09/100-pr-people-worth-following-on-twitter.html
PR students learn about indecisive clients - the infuriating way
First published by Client Service Insights on 21 September 2009
http://clientserviceinsights.blogspot.com/2009/09/lessons-learned.html
Best practices for corporate twittering
First published by Social Media Today on 28 August 2009
http://socialmediatoday.com/SMC/119962
15 savage mistakes commonly made by PR folks
First published by the e-consultancy blog on 20 August 2009
http://econsultancy.com/blog/4473-15-savage-mistakes-commonly-made-by-pr-folks
How to get coverage in the trade press
First published by Direct Mag on 04 August 2009
http://directmag.com/magilla/0804-pr-how-to-get-coverage/
Everything you ever wanted to know about the social media release but were afraid to ask
First published by Shel Holtz on 09 July 2009
http://blog.holtz.com/index.php/weblog/yet_another_social_media_release_primer/
Five myths of PR, according to Richard Edelman
First published on 07 July 2009
http://www.edelman.com/speak_up/blog/archives/2009/07/pr_profiling.html
How teenagers consumer media: The report that shook the City
First published by The Guardian on 13 July 2009
http://www.guardian.co.uk/business/2009/jul/13/teenage-media-habits-morgan-stanley
A register of lobbyists is about preventing undue influence
First published by the Irish Times on 07 July 2009
http://www.irishtimes.com/newspaper/opinion/2009/0707/1224250169275.html
Five lessons from Sesame Street about better blogging
First published by Copyblogger on 12 June 2009
http://www.copyblogger.com/sesame-street-blogger/